Our story starts about 2.5 million years ago. Back when humans instinctively ate foods in their raw, unprocessed, most nutritious state. Fruit before it was turned into a filling. Meat before it was pressed into a tube.
Fuel made by nature, not man. With a natural balance of protein, carbohydrates and fats that gave people the optimum balance of energy and taste they needed to perform--or else.
Fast forward to now. We’ve rediscovered that balance with our Primitive Fuels. They’re a throwback to a time before man starting messing things up. When things were pure and good. And yes, incredibly delicious.